Join us
Join the Kindness Movement
Real change begins with one person, one story, one choice to show up for a child who needs it.
This mission started with one father, watching one child navigate a world that doesn’t always meet differences with patience, and realizing that kindness is a skill, one that has to be taught, practiced, and modeled by every adult a child looks up to.
We believe kindness can become the norm, not the exception. But that vision can’t be built by films alone. It takes everyone who has ever had the power to shape a child’s world.
That’s why we’re inviting people who believe in this mission to become Kindness Ambassadors, people who help us spread kindness, and who we’re proud to support in return.
For you
What it means to be a Kindness Ambassador
You’re here because you believe kids deserve better, and now sharing that belief helps support you too.
Share it your way
No scripts, no approved captions, no posting schedule. You know your community better than we do, so share the stories and moments that actually land with them.
Earn while you give back
You’ll receive a 10% commission on every purchase made through your unique referral code, paid monthly. Doing good and getting paid aren’t mutually exclusive.
Wear it, share it
Once your application is approved, you’ll receive a welcome kit: a Kindness T shirt, trucker cap, and tote bag, plus a code your community can use for 10% off merchandise.
See where it goes
A portion of every purchase funds programs supporting youth affected by bullying and other young people facing adversity. As an ambassador, you’re not just spreading the message, you’re funding the work behind it.
Why it matters
Together, We Can Change Lives
Choosing kindness strengthens individuals, uplifts communities, and creates opportunities for people to overcome adversity and realize their potential.
Apply
Ready to join the mission?
Together, we can create a future where kindness is the norm, and every child has the chance to thrive.
The application is short. It asks for your name and email, your social handles and audience size, why this mission matters to you, and how you plan to share it. You also agree to disclose your commission when promoting us.
Welcome kits ship once your application is approved.